Branding strategy. Identity design.

Abete Nordico website design

We created northern brand identity for Abete Nordico, a wood pellets manufacturer, which exports to Italy. We invoked a motif of the mountain spruce, which represents strong values and quality. The highest quality wood pellets are made from spruce wood. White colour symbolises cold and snow, it provides a contrast to the heat from the wood pellets.

We created web site design, prepared CSS files and imported information. The web site is mobile and computer friendly. The home page of the website has subtle mountain animation, which is noticeable when the mouse or a mobile device is moving.


Date: 23/03/2017